Arbor is your marketing team in one plan: we research what your customers actually search, build your site around it, and climb Google and AI answers until the calls start. An AI assistant turns visitors into leads sent straight to your phone — and when you want something changed, just tell Sage and it's done.
No tech skills needed. No contracts. Cancel anytime.
Every score is from our own engine — see the work →
Four simple steps, and you never touch a line of code.
We design and build your website for you, around your business.
Want a change? Just ask. New hours, new photos, a new page. Done.
We score every page with the Arbor SEO Score and fix what's holding you back on Google, ranked by impact.
Your site starts working: climbing Google, answering visitors, and sending leads straight to your phone.
Your Arbor site comes with an AI assistant trained on your own website. It learns your services, prices, hours, and every page we build, answers visitors accurately day or night, and turns interest into a lead sent straight to you. No generic bot, nothing to set up.
It learns from the exact site we build you, so it answers about your real services, prices, and hours. Specific and accurate, never a canned script you have to train yourself.
When a visitor is ready, it collects their name, number, and what they need, then confirms someone will reach out, even at 2am.
Every lead is emailed instantly and lands in your dashboard, with optional text alerts the moment it happens. Speed wins jobs.
Arbor crawls your whole site and grades every page, then hands you a plain-English list of what to fix, ranked by what actually moves the needle. Plus an Answer Engine (AEO) Score for how well AI assistants like ChatGPT can find and cite you. No jargon, no guessing.
53 of 58 checks passing · 12 pages crawled
Up 21 points since your first check.
Honest by design: Arbor only scores what it can actually check on your site, and tags anything it had to infer rather than measure directly. No vanity metrics.
Titles over ~60 characters get cut off in Google results. Your /services page is 78.
2 pages over limit
Alt text helps Google read your images, and helps customers who use screen readers.
5 images missing alt
You're using the generic LocalBusiness type. Tell Google you're a “Plumber” for richer results.
JSON-LD: LocalBusiness
We crawl your whole site (up to 40 pages) and score each page on its own, not just the homepage.
We research the searches your customers actually use, then make sure every page's title, heading, and copy targets them.
We parse your JSON-LD and confirm your LocalBusiness schema has the right name, address, and phone.
Live page-speed from Google PageSpeed Insights: LCP, INP and CLS, graded against Google's own thresholds.
robots.txt, sitemap, HTTPS, canonicals, redirects and broken links: the plumbing that keeps you indexed.
Every audit is saved, so you see your score trend up as each fix lands. Re-check any time.
Built-in visitor analytics show your traffic, your top pages, and which channels (Google, social, direct) bring people in. Cookieless, and on every page automatically.
The Answer Engine (AEO) Score grades how ready your site is to be understood and cited by AI assistants like ChatGPT, Perplexity, Google AI Overviews and Claude. We also have an AI read your page and tell us which customer questions it couldn't answer, then turn that into clear fixes.
The Arbor SEO and AEO Scores come with every plan. See plans →
Every site we build is graded on Google SEO and Answer Engine (AEO) readiness before it goes live — and again after. These are live, and you can run our free score on any of them.
A one-man detailing operation. 74 pages and 50 guides answering what customers actually ask — cost, timing, whether he needs your water and power. Every old URL preserved so nothing earned in search was lost.
Boutique short-term rental management. Built around the searches cabin owners actually use, with a 41-post journal on hosting, design and turnover — plus guest-facing pages that fill the calendars she manages.
Payment infrastructure for growing businesses. 25 product pages, an industries library, a careers portal with real résumé uploads, and 150 guides — all kept in step by the same engine.
Hundreds of pages of IRS notice and transcript-code guides, plus a suite of calculators for payment plans, penalties and offers in compromise — the questions people search at midnight after opening a letter.
Scores pulled from our own engine, and you can verify any of them — run a free score on any site →
DIY builders and old-school agencies hand you a static site and disappear. But search engines shift every week, and your competitors don't sleep. Arbor is the opposite of set-and-forget.
The Arbor SEO Score grades every page and shows you, and us, exactly what to fix to climb Google. We handle the fixes; you watch the score rise. Included in every plan
Sage is the AI chat built into your dashboard, and the main way you change your site. Tell Sage what you want in plain English: it makes the edit, shows you a preview, and waits for your “go.”
New photos, new pages, fresh copy, and fixes that keep you ranking on Google and getting cited in AI answers, all just by asking. No tickets. No waiting weeks for a “web guy” to call back.
Start with a website we build and run. Add ad management whenever you want us driving the traffic — your ad spend is included. No setup fees, no contracts, cancel anytime.
A custom site we build, run, and keep ranking on Google and in AI answers.
No setup fee · cancel anytime
Everything in the website, and we build and manage your ad campaigns — billed monthly, with your ad budget baked in. Pick your spend:
Every ad plan includes: everything in the website, campaigns built & managed, ad spend included, a landing page per campaign, and a monthly performance report.
Grow with ads — from $2,500/moOnline store, booking system, a custom build: tell us what you want and we'll be in touch.
We build your website and then run it. That covers the design and build, keeping it found on Google and in AI answers like ChatGPT, writing your blog posts, and making any change you ask for. You do not touch code or a page builder.
You ask. Sage is the AI editor built into your dashboard: message it the way you would text a colleague, say new hours or a new photo or a whole new page, and the change is made for you, usually the same day.
Days rather than months. We migrate or build fast — one detailing customer went from signup to a live 74-page site in under a week. You can see it at ericsmobileautospa.com.
We rebuild it and bring your content across. You keep your domain and your existing address on the web, so nothing you have already earned in search is thrown away.
The website plan is $1,600 a year and includes everything — the custom build with about 300 pages of keyword-targeted content to start, SEO and AEO, ongoing blog posts, the AI messaging bot that captures leads 24/7, and direct bookings on your site. If you also want us running your advertising, the monthly Growth plans (from $2,500 a month) add ad management and your ad spend. No setup fees, no contracts, cancel anytime.
Yes, that is a large part of it. We structure your pages so answer engines can read and quote them, add the right schema, and publish content aimed at the questions people actually ask. You can check any site free at arbor.zone/seo-score.
We design and optimize your site around how your customers actually search, then keep it found on Google and in AI answers. Explore a few of the industries we build for.
Learn how to write a clear return policy for your online store that builds trust, reduces disputes, and turns hesitant shoppers into confident buyers.
Keyword ResearchLearn how to use Google Trends for keyword research, spot rising searches, compare terms, and find the right keywords for your small business website.
Getting Found OnlineGoogle Ads or SEO first? Ads buy traffic today; SEO earns it for years. Here is how to choose based on your cash, timeline, and how fast you need calls.