Your practice treats two very different patients: the person worried about a changing mole and the person ready to pay out of pocket for Botox. We build a site that guides each one to the right consult, so your schedule and your revenue both work better.
Done for you · Built in days, not months · Just ask Sage to change anything
Website design for dermatologists has to do something most medical sites ignore: separate the medical side of your practice from the cosmetic side without making patients feel lost. A worried patient with a suspicious spot needs a fast, reassuring path to a medical visit. A cosmetic patient shopping for laser, fillers, or a skincare consult is comparing you to a med spa down the street and deciding in minutes. Arbor builds and runs the whole site for you, so both patients find what they came for and book.
You will never open a page builder. Tell Sage what you want in plain English and the change is made for you, usually the same day. Meanwhile your site keeps climbing on Google and answering the dermatologists questions that turn into work.
SEO scoring and lead capture come with Pro and Max. See plans
Two clear paths from the homepage so insurance-based medical patients and self-pay aesthetic patients each land on the right services and the right consult.
Cosmetic service pages that explain treatments, set expectations, and lead straight to a consult request, built to win the higher-margin aesthetic patient.
Simple request forms and click-to-call so a patient can book a skin check or a cosmetic consult without hunting for a phone number.
Keyword research and SEO plus AEO so you show up when people search your city for a dermatologist or ask ChatGPT where to go.
Plain, trustworthy copy about conditions and treatments that reassures medical patients and answers the questions cosmetic patients actually have.
Add a new service, update your hours, or swap a photo just by telling Sage, our built-in AI editor. No tickets, no waiting.
A dermatology practice is really two businesses under one roof. The medical side runs on insurance, referrals, and trust: skin cancer screenings, rashes, acne, biopsies. The cosmetic side runs on choice and margin: injectables, laser, chemical peels, skincare. These patients want different things, and a site that blurs them together loses both. The worried patient can't tell if you take their insurance, and the self-pay patient can't tell if you even offer what a med spa does.
The fix is a clear split from the very first screen. Medical patients get a fast, calm path to a visit. Cosmetic patients get a confident, well-explained path to a consult. Everything a good site for your niche needs:
The most common one is treating cosmetic services as an afterthought, tucked at the bottom of a medical site. Those aesthetic patients are the ones actively shopping, and they will leave for a competitor with a clearer offer. The opposite mistake is going so med-spa glossy that a nervous patient with a changing mole doesn't trust you with their health. Other quiet killers: no phone number in reach, no way to tell what you treat, stock photos with no substance, and a site so slow patients bounce before it loads.
We do the work. We plan the medical and cosmetic split, research the keywords patients in your area actually search, write the pages, and optimize everything for Google and AI answer engines. We handle hosting and the technical setup so you never touch a plugin or a server. You get a site that sends the right patient to the right consult, and when something changes, you just ask Sage. Want to add a new laser service or feature a seasonal cosmetic offer? Tell Sage in plain English and it's done. You run the practice. We build and run the website.
Answer a few quick questions. We do the keyword research and map out the pages you need to get found.
We design, write, and launch your site, optimized for Google and AI answers. No templates to wrestle, no DIY.
Need an edit, a new page, or a seasonal update? Message Sage, your built-in editor, and it is done.
We design two clear paths from your homepage, one for insurance-based medical care and one for self-pay cosmetic treatments. Each has its own service pages and consult path, so patients quickly find the right side of your practice.
We build the site for you, so there's no do-it-yourself waiting on your end. We gather your services and details up front, then build, write, and optimize the pages before launch.
Yes. Hosting and the technical setup are included, and we optimize your pages for Google search and AI answer engines like ChatGPT. You don't manage any of it.
Anytime. Just tell Sage, our built-in AI editor, what you want in plain English, whether it's a new service, updated hours, or a fresh photo. No tickets and no web developer required.
Your build, hosting, unlimited just-ask changes and SEO are all included. Pick a plan and we start today.
A professional website, built for you.
+ $200 setupWaived
Fresh content, automatically.
+ $400 setupWaived
Get found on Google and in AI answers.
+ $600 setupWaived
Everything, at the fastest pace.
+ $1,000 setupWaived
No contracts. Cancel anytime. No tech skills needed.
Let Arbor build and run a dermatology website that sends medical patients and cosmetic patients to the right consult, so you can focus on treating them.
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